Amazon
Amazon Seller Central vs Vendor Central — choose the right model
Seller Central (3P) and Vendor Central (1P) differ fundamentally — pricing control, margin, logistics and the terms of working with Amazon. I help choose the right model and implement it operationally.
What you receive
- Analysis of your product portfolio for fit with the 3P or 1P model.
- Comparison of margin and cost structure for both models in your specific case.
- Assessment of Vendor Central risks: terms negotiation, payment terms, price control.
- Strategy for moving between models without losing visibility and sales history.
- Guidance on Brand Registry and brand protection on Amazon.
- Support during initial negotiations with your Amazon Vendor Manager.